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Product Planning Specialist (MLED)




Beijing, China


Festanstellungen Vollzeit



BOE Technology Group Co., Ltd., founded in April 1993, is an IoT company providing intelligent interface products and professional services for information interaction and human health. BOE’s three core businesses are Interface Devices, Smart IoT Systems and Smart Medicine & Engineering Integration.

   Interface Devices Business includes Display and Senor, Sensor and Application Solutions. As a leading company in global semiconductor display industry, BOE has made Chinese display industry developing from scratch to maturity and prosperity. Now, more than one quarter of the global display panels are made by BOE, with its UHD, flexible display, micro display and other solutions broadly applied to well-known worldwide brands.

  Smart IoT Systems Business includes Intelligent Manufacturing Services, IoT Solution and Digital Art IoT Platform. BOE provides integrated IoT solutions in smart retail, smart finance, digital art, business office, smart home, smart transportation, smart education, smart energy and other fields. In the field of digital art, BOE has launched its digital art IoT solution – BOE iGallery, realizing the perfect combination of technology and art. For smart retail, BOE provides IoT solutions in price management, shelf management and customer behavior analysis to achieve seamless online and offline convergence.

  Smart Medicine & Engineering Integration Business includes Mobile Healthcare IoT Platform and Smart Healthcare Services. BOE has launched mobile platforms for healthcare management, based on AI and big data algorithm, to provide personalized medical treatment and health management service for users. Healthcare services combine medical, information, AI, cell engineering and other technologies, focusing on digital hospital, digital human body and regenerative medicine, etc., and is committed to developing comprehensive and life-cycle health management solutions.

Gain insight into market trends, formulate short, medium and long-term product and market strategies, and make recommendations for product portfolio planning for different production lines at various stages.
1.  New product planning, formulate mid- and long-term product and market planning, complete the technical specifications and feasibility analysis of the new product, and conduct a business plan;
2.   Exploit new markets, analyze the market and customer's product and technology development direction, plan and promote the R&D department to design products suitable for market characteristics;
3. Organize and carry out customer product evaluation, conduct customer program promotion, and conduct new product market promotion;
4. Responsible for the organization and compilation of the company's important reports in accordance with leadership requirements;
5. Compete agency research, complete and timely update the competition agency analysis report, company competitiveness analysis and strategy formulation work.

1.  Electronic, electrical, automation, electronic science and technology, optical information science and technology, Internet of Things engineering, marketing, international trade and other related majors;
2.   Solid foundation, excellent grades, no fails; Integrity, passion, focus, good team spirit, communication and expression skills;
3. Good English skills.